Lennart Nordvall is an industry expert in telecom, ISP, VAS and related areas. Lennart for 15 years had different executive positions at Ericsson's. Between 1994 and 2000 he was Vice President New Accounts, building a 100M$ business from scratch. In 2001, Lennart created Tempos21, a Telefonica Ericsson JV and W-ASP. Between 2002 and 2009 he was a Vice President in the sales and marketing division, reporting directly to the CEO of Ericsson Iberia. Since 2009, Lennart has been focused on supporting companies to grow their business, primarily in Iberia, as a co-entrepreneur. Lennart is fluent in Swedish (mother tongue), English and Spanish. During his spare time, Lennart likes to play golf, running and cooking.